Murray cod, an Australian native, is a sleeping giant in terms of market potential.

Murray cod is an iconic Australian fish species, prized by recreational anglers, Indigenous communities, and increasingly, seafood consumers. With the global and domestic unmet demand for premium white flesh fish increasing, the industry has thrown down the gauntlet setting an ambitious target of being a $100 million industry by 2050. 

To kick off season 3 of AgriFutures OnAir, this episode explores how the Murray Cod industry has evolved and how the industry plans on achieving its targets. 

Featuring:

• Ian Lyall Program, Fisheries and Aquaculture Management NSW Department of Primary Industries Fisheries, Leader Aquaculture
• Matthew Ryan, Founder of Murray Cod Australia / Aquna.